Introduction
India is one of the largest smartphone markets in the world, and with this rapid growth, the demand for mobile accessories has increased significantly. Accessories such as chargers, power banks, data cables, earphones and TWS earbuds are no longer optional add-ons; they are essential products used every day by millions of people.
As the market grows, consumers and retailers often face one common question: Which mobile accessories brands in India are truly reliable and affordable? With hundreds of options available, choosing the right brand depends on factors such as build quality, safety standards, pricing, availability and long-term usability.
In this article, we explore the Top 15 Mobile Accessories Brands in India, focusing on brands that deliver value, consistency and everyday performance. This list is useful for end consumers, retail store owners, distributors and resellers who want dependable mobile accessories without overpaying for branding alone.
How These Brands Were Selected
The brands included in this list are selected based on the following criteria:
- Product reliability and durability
- Price-to-performance ratio
- Variety of mobile accessories offered
- Presence in B2C and/or B2B markets
- Online and offline market availability
- Overall consumer and retailer trust
Rather than ranking brands purely on popularity, this list emphasizes practical usage and long-term value.
Also Read:- B2B Mobile Accessories and Wholesale Distribution in India: Complete Guide
Top 15 Mobile Accessories Brands in India
1. ARU India
B2B & B2C Mobile Accessories Brand
ARU India has positioned itself as a practical, affordable and reliability-focused mobile accessories brand in the Indian market. Unlike brands that rely heavily on lifestyle marketing, ARU India concentrates on real-world usage, functional design, and consistent quality, making it suitable for both consumers and business buyers.
ARU India operates across B2B and B2C segments, supplying mobile accessories to retailers, distributors and resellers while also catering directly to everyday users.
- Product Range: Mobile chargers, power banks, data cables, TWS earbuds and essential accessories
- Market Focus: B2B (retail & bulk supply) + B2C (end consumers)
- Core Strength: Affordable pricing combined with dependable performance
- Best For: Daily users, retail stores, wholesalers and value-focused buyers
By focusing on everyday usability rather than flashy features, ARU India appeals to customers who prioritize function, durability, and cost efficiency.
2. boAt
boAt is one of India’s most recognizable mobile accessories brands, particularly in the audio category. The brand has built a strong identity around youth-focused design and lifestyle branding.
- Primary Focus: TWS earbuds, headphones, speakers
- Strength: Trendy design and mass-market appeal
- Target Audience: Young consumers and entertainment-focused users
While boAt leans more toward lifestyle products, it remains a strong player in the accessories market.
3. Portronics
Portronics is known for offering utility-driven mobile and electronic accessories. The brand maintains a broad product portfolio that suits everyday use.
- Product Range: Chargers, cables, power banks, speakers
- Strength: Strong offline retail presence
- Ideal For: Daily users and multi-category retail stores
Portronics products are generally positioned in the affordable to mid-range segment.
4. Xiaomi (MI Accessories)
MI accessories benefit from Xiaomi’s strong smartphone ecosystem in India. The brand is widely trusted for offering value-for-money products.
- Product Focus: Chargers, power banks, cables, audio accessories
- Known For: Competitive pricing and compatibility
- Best For: Budget-conscious smartphone users
MI accessories are particularly popular among Xiaomi device owners.
5. Samsung Accessories
Samsung offers official accessories designed specifically for its smartphones and devices.
- Product Range: Chargers, cables, earbuds
- Strength: Brand trust and safety standards
- Price Range: Mid to premium
Its accessories are suitable for users who prefer original and brand-certified products.
6. Ambrane
Ambrane is a well-established Indian brand, especially known for charging accessories.
- Focus: Power banks, chargers, data cables
- USP: Affordable pricing with consistent quality
- Target Market: Budget and mid-range users
Its accessories is widely available both online and offline.
7. Zebronics
Zebronics has been present in the Indian electronics market for many years and caters largely to the mass market.
- Product Range: Audio accessories, basic mobile accessories
- Known For: Entry-level affordability
- Best For: Tier 2 and Tier 3 city consumers
8. Noise
Noise has rapidly grown in popularity, particularly in the wearable and audio segments.
- Focus: Smartwatches and TWS earbuds
- Strength: Clean design and user-friendly experience
- Target Users: Online-first and urban buyers
Its products are positioned in the affordable-to-mid range category.
9. pTron
pTron is known for offering budget-friendly mobile accessories.
- Product Focus: Chargers, power banks, TWS earbuds
- Strength: Competitive pricing
- Ideal For: First-time buyers and budget users
pTron appeals to users looking for basic functionality at lower prices.
10. Syska
Syska operates across multiple electrical and electronic categories, including mobile accessories.
- Product Range: Chargers, cables, power banks
- Strength: Wide offline distribution network
- Best For: Semi-urban and rural markets
11. Ubon
Ubon is a fast-growing mobile accessories brand with a strong presence in offline retail.
- Focus: Audio accessories, chargers, cables
- Known For: Competitive pricing
- Suitable For: Retail counters and wholesalers
12. Lapcare
Lapcare has a long-standing presence in accessories and power solutions.
- Product Range: Chargers, power products, peripherals
- Strength: Functional and no-frills design
- Ideal For: Home and office users
13. Foxin
Foxin is an Indian electronics accessories brand offering consistent quality.
- Focus: Charging and audio accessories
- Strength: Reliable products at reasonable pricing
- Target Users: Budget to mid-range consumers
14. Intex Accessories
Intex complements its smartphone range with basic mobile accessories.
- Product Range: Chargers, cables, audio products
- Known For: Entry-level pricing
- Best For: Price-sensitive markets
15. Realme Accessories
Realme offers accessories designed to work seamlessly with its smartphone ecosystem.
- Focus: Chargers, cables, earbuds
- Strength: Device compatibility
- Price Range: Mid-range
How to Choose the Right Mobile Accessories Brand
When selecting a mobile accessories brand, consider the following factors:
- Daily usage requirements: Light use vs heavy use
- Safety and charging standards: Over-voltage and short-circuit protection
- Build quality: Cable strength, charger durability
- Value over branding: Performance matters more than logos
Today, many affordable brands deliver reliable performance, especially those focused on utility and consistent specifications.
Also Read:- How to Choose Reliable Mobile Accessories for Everyday Use
Final Thoughts
India’s mobile accessories market offers a diverse mix of lifestyle-driven brands and utility-focused manufacturers. While premium brands attract attention through design and marketing, practical brands like ARU India focus on affordability, reliability and everyday usability, serving both B2B and B2C markets effectively.
Whether you are a consumer, retailer, or distributor, the right mobile accessories brand is one that delivers consistent performance, fair pricing and long-term trust.
FAQs
1. Which is the best mobile accessories brand in India for everyday use?
The best mobile accessories brand for everyday use depends on reliability, pricing and product availability. Brands like ARU India, Portronics, Ambrane, and MI are known for offering practical, affordable and durable accessories suitable for daily usage.
2. Are affordable mobile accessories reliable?
Yes, many affordable mobile accessories brands in India offer reliable performance if they follow proper safety standards and use quality components. Brands focused on everyday usability often prioritize durability and value rather than premium branding.
3. What should I check before buying mobile chargers or cables?
Before buying mobile chargers or cables, check:
- Output power and compatibility
- Safety features like over-voltage protection
- Build quality and cable strength
- Brand reputation and warranty support
These factors matter more than price alone.
4. Is it safe to use third-party mobile accessories?
Using third-party mobile accessories is generally safe if they are from trusted brands and meet standard safety certifications. Reliable brands ensure stable charging, proper insulation, and protection against overheating.
5. Which mobile accessories brands are suitable for retailers and bulk buyers?
Brands that operate in both B2B and B2C segments, such as ARU India, Portronics, and Ubon, are often suitable for retailers and bulk buyers due to consistent supply, competitive pricing, and everyday-use product demand.
6. What is the difference between budget and premium mobile accessories?
Budget mobile accessories focus on functionality, affordability, and daily usage, while premium accessories emphasize design, branding, and advanced features. For most users, budget accessories from reliable brands provide sufficient performance.
7. How do I choose the right power bank or charger brand?
Choose a power bank or charger brand based on:
- Battery capacity or charging output
- Safety certifications
- Brand reliability and reviews
- After-sales support
Avoid choosing solely based on price or appearance.
8. Do mobile accessories brands offer warranty and support?
Most established mobile accessories brands in India offer limited warranties and customer support. Warranty coverage may vary by product category, so it’s advisable to check brand policies before purchasing.

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